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Is it possible to change the URL of a Story Map Tour in ArcGIS Online?
No, it is not possible to change the URL of a Story Map tour in ArcGIS Online. This is by design. ArcGIS Online does not allow custom URLs for Story Map.
There are hosted and downloadable versions of the Story Map template available. The downloadable version allows more customization and alteration compared to the hosted version. Refer to the following link to learn more about the different templates in Story Map Tour: ArcGIS - Story Map Tour.
The need to customize the URL of a Story Map tour may arise when the link is included in print publication or public presentations for businesses or personal reasons.
These services do not belong to Esri and Esri does not provide any recommendations or support for the use these services.