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Text strings from inserted EMF pictures in maps exported to PDF, EPS or AI display the characters garbled, on top of each other, incorrect kerning and/or with reverse italics.
Text looks like the following on screen in ArcMap:
Text looks like the following when exported to PDF, EPS or AI:
This is a known issue.
These text strings are a part of inserted EMF pictures that were originally created in 3rd party graphics applications such as Corel Draw or Adobe Illustrator.
They have had either manual text stretching and/or a text transformation applied.
Convert these types of text strings to vectors in the original graphics application before generating the EMF. For example, in Adobe Illustrator CS2: