Frequently asked question

Where can I find the Retail MarketPlace report and data?

Last Published: September 14, 2023

Answer

The Retail MarketPlace data and report are available to ArcGIS Business Analyst Web App users and ArcGIS GeoEnrichment Service users in the Esri U.S. 2021 Demographics data.

For more information, see the blog: Migrate custom Business Analyst content to 2022 Esri Demographics, and the video: Use 2022 demographic data in Business Analyst Web App.

Esri retired the Retail MarketPlace data, report, and maps in 2017 because of the changing face of the retail industry today. When the Retail MarketPlace database was first developed in 2003, the methodology supported a retail industry that was dominated by a brick-and-mortar business model. Within recent years, and specifically in today’s marketplace, larger chunks of retail activity have swung to e-commerce activity. With a larger portion of sales activity taking place online to fulfill retail demand, Esri is re-envisioning the Retail MarketPlace model to accommodate increased e-commerce activity and anticipates releasing this new data by the end of 2023.

Article ID:000029607

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