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The instructions provided describe how to attach files, such as images and PDFs, via a URL link to feature points in a shapefile in ArcGIS Online (www.arcgis.com).
ArcGIS Online is unable to store the physical file in the map pop-up. However, the file is referenced by using a static URL that has been published and shared publicly. The file may be uploaded to ArcGIS Online or an external site with a static URL, such as Dropbox or Google Docs.
Steps in ArcMap
1. Add a new text field to the attribute table of the features in the shapefile by following the instructions in ArcGIS Resources: Adding fields.
To store the URL in the attribute table, add the new text field with the following properties.
Steps in ArcGIS Online (www.arcgis.com)
1. Upload the file to ArcGIS Online (arcgis.com) by following the instructions in the ArcGIS Resources: ArcGIS Online Content Manager document.
If the file is uploaded to an external file hosting site, copy the URL address of the file and continue to Step 4.
Optional - Adding Thumbnails to Pop-Ups
To display a thumbnail within the pop-up, follow the instructions in the blog post, Tips for displaying photos in pop-ups.